Play On - CBS Charity Concert Event
Play On - CBS Broadcast Chairty Music Event
Client: CBS
Production Company: Done + Dusted
Talent Producer: Rawley Bornstein
Play On, broadcast on CBS December 15, 2020, a project designed to celebrate the power of music to make change. This extraordinary benefit concert broadcast energized the nation by amplifying awareness for transformational racial, social and food justice. Over 2.3 million tuned-in to raise over $7 million.